EPIC GAMES IS MAKING A FOOTPRINT AROUND THE WORLD
Epic Games managed to establish itself as one of the most successful video game companies, and not only because of Fortnite, since it has many interesting projects on its resume.
While console fans continue to argue which is the most popular, some agencies are responsible for finding out with hard data, and although we might think that Xbox and PlayStation are the most sought-after gaming brands, they are not.
A recent study collected data from around the world to determine which are the most sought-after video game brands, and Epic Games emerged as the absolute winner.
BussinessFinancing.co.uk was dedicated to measuring the number of searches related to the main video game brands in the world, and based on this data determined which are the most popular in each country.
Using Google Keyword Planner as a tool, he discovered that Epic Games leads the popularity list in more than 141 countries, including Mexico and Latin America.
What is striking about this study is that neither Xbox nor PlayStation appeared in the search index, although Nintendo did appear and was placed in second place.
Epic Games is the king of search.
Gameloft, Atari and Activision occupy places 3 to 5, respectively, showing that they have a large loyal following.
EPIC GAMES WON ON VIDEO GAME BRANDS, BUT NETFLIX AT A GENERAL LEVEL IN LATIN AMERICA
By expanding the search to brands in general, Netflix takes the top spot in popularity, at least in Mexico and Latin America, but falls below another giant.
Google and Netflix dominate.
Google was positioned as the most consulted brand, and it is not surprising, since its products are widely consumed by practically everyone who has a PC.