Actually, there is no need to go back to old times. 10 – 11 years ago, the periods when we all acted with the understanding that “Made in China is of poor quality”. April 2010. Born in Hubei province of China, Lei Jun founded Xiaomi to launch both affordable and powerful devices at this time. So who was this Lei Jun? Where did it come from? Let’s take a brief look at Lei Jun’s life story.


Jun was born in 1969 in Xiantao, Hubei province, and started Mianyang Secondary School. Today’s billionaire, who lived with difficulties in his childhood years, spent several years in industrial areas. Our young entrepreneur, who started business at the university right after secondary school, won Wuhan University in 1987. Jun, who was successful in all his courses within two years, graduated with a bachelor’s degree in computer science and started gaining his first work experience within a few years.


Joining Kingsoft in 1992 as an engineer and spending 7 years there as an engineer, Jun was later promoted to the position of CEO and president of Kingosft. In this process, the entrepreneur, who realized that he had slowly left behind the difficult years, started to receive the rewards of his efforts at a young age. Everything was going well, but the adventure here ended in 2007 for “health reasons”.

Of course, Lei Jun, who was not idle in this process, opened an online book store in 2000, years before he resigned. This store, called, has grown so much in a short time that it has managed to attract the attention of both people and large companies. This drove Lei Jun to a very affordable sale. Amazon bought, founded by Lei Jun, for $ 76 million.

Realizing its potential after what happened, Jun started investing one after another. Famous by investing in more than 20 companies, including UCWeb, and, Lei Jun took the chair of UCWeb in 2008.

Who is Lei Jun?

And The Company That Made Jun Jun; Xiaomi
Finally, the dates showed the year 2010. Lei Jun, who was 41 years old at the time, said to all of us, “Who is this man?” He had come to the position he would say, in the Xiaomian years. Inspired by the stories of Steve Jobs and Wozniak in the book Fire in the Valley: The Making of the Personal Computer, which he read while at university, Lei Jun also accompanied Google China Engineering Institute Vice President Lin Bin and Zhou Guangping, senior manager of the Motorola Beijing R&D center. and founded Xiaomi.

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How was the name Xiaomi found?

You might think, what does Xiaomi mean? You may even think about how the name Xiaomi was found. Lei Jun makes the following statement on this subject.

One of the most difficult things when establishing the company was definitely the name. We had a lot of discussion about the name. At that time options such as Red Star “Red Star”, Red Papper “Red Pepper” and Black Rice “Black Rice” were put on the table. For various reasons, none of these names were approved. Later, I suddenly recalled my favorite phrase: “Buddha sees a grain of rice as important as the sacred Mount Meru. I suddenly suggested saying “rice” (Chinese Mi), and both my friend and the company’s investor Liu Qin suggested adding “small” (Chinese Xiao). After a short silence, everyone accepted this name. The whole world accepts us today

The team, which started working immediately after, announced its first smartphone in August 2011. Xiaomi, which gave the name Mi 1 to this phone powered by Qualcomm Snapdragon S3, also said hello to a legend. This phone, introduced in 2011, pioneered the devices used by millions of people as the grandfather of the Mi series, which has been with us for 9 years.

Lei Jun, who continued the Mi series in the later process; It has brought together budget-friendly, innovative and powerful phones with series such as Redmi, Max, Mix and Pocophone.

Xiaomi announced that it will not increase its profit margin above 5% a few years ago and has managed to make a name in many markets since then. Today, the company, which introduced the newest member of the Mi series, introduced the Mi 11 with a magnificent hardware.

As 2020 was about to end, the market shares of smartphone manufacturers were also announced in the third quarter. At the end of the decade that has passed, Xiaomi has risen to the position of the third largest smartphone manufacturer in the world by overtaking the company of Lei Jun’s idol. The company, which achieved 13% market share this quarter, surpassed Apple with 11% market share. At the same time, Xiaomi shipped 46.2 million smartphones this quarter.

Here’s how… “Who is Lei Jun?” Which we tried to answer both without boring you and without skipping the main details. We have come to the end of our article titled. When we look at it as of August 2020, it is obvious that Lei Jun, who has a fortune of $ 21.6 billion, will constantly strive and want to be the best. So what do you think about this issue? Do you think Xiaomi led by Lei Jun could be the biggest in the market?


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