With the iPhone 13 series coming out on time, the year 2021 will be in a festive mood for Apple. The company, which aims to sell 230 million iPhones, will order around 180 million OLED displays.
This year, Apple, who lost blood especially due to the pandemic and released the iPhone 12 series late; looking for a wound next year. The company, which estimated 230 million iPhones in its supply chain for 2021, will also increase its OLED sales.
According to reports, Apple’s first-quarter iPhone sales forecast for next year ranges between 90 and 96 million. This includes sales of the iPhone 12 series, iPhone 11 and iPhone SE 2020. iPhone 12 has not yet begun to be fully sold globally, so its momentum will increase next year.
In the second quarter of the year, a sales forecast of around 130 million is made, assuming that the iPhone 13 series will also be released on time. This figure will include all iPhone models of the last 2 years. Thus, a total sales of around 230 million is targeted.
Apple’s OLED display iPhone sales forecast is between 160-180 million. The iPhone 12 series and the iPhone 13 series play the leading roles in this. Samsung is expected to supply around 140 million OLED panels. LG and BOE will share the remaining amount of OLED screens.
Of course, Apple’s goals will or will not match the direction of the pandemic. If the global economy can heal the wounds of the pandemic early, consumption habits will return to the past, but as long as the anxiety continues, production may also suffer.